Oct 08

Oriens Travel & Hotel Management Exceeds Projections With Recent Contract Worth Estimated $250,000

Las Vegas, Oct. 7, 2008 (OTHM.PK – News) (http://www.orienscorp.com), a company that seeks out mid/lower-end hotel properties in developing countries and reorganizes them under the Hotel PURE brand, is pleased to announce the signing of its first contract with one hotel, worth approximately $250,000 per year in revenue to the Company. Oriens will facilitate all of the hotel’s online booking needs and in return this order will allow the Company to achieve revenue ahead of projections.

This marks a major milestone for the Company since the initial projections of achieving revenue were forecasted to start in the third quarter of 2009. Statistics show that in Costa Rica in 2007, 1.9 million visitors occupied approximately 1 million rooms with an average nightly rate of US$150. The number of visitors is expected to increase to 2.4 million in 2008. With 15% of the total rooms being booked through the Internet and growing rapidly, the estimated worth of these 150,000 room bookings is just over US$22 million.

Recognizing these trends and utilizing the Company’s proprietary online booking and processing technology, Oriens has launched a marketing effort to approach these hotels in Costa Rica in an effort to handle all of their online booking needs. As a result, the first contract was agreed upon with Hacienda Guachipelin. Oriens expects to put together a sales force that will market its online booking technology to the thousands of hotels in Costa Rica as well as other developing nations. Oriens is currently projecting to service an additional 40 hotels, worth approximately US$8 million in sales, over the next 9 months.

Ken Chua, President of Oriens Travel and Hotel Management Corp. stated, “We are extremely excited by the completion of this first contract with Hacienda Guachipelin. This agreement has now placed Oriens into a positive stage of revenue growth. Now that the first one is out of the way, the flood gate is now officially opened.”

written by Oriens Management Team \\ tags: ,

Sep 09

Oriens Adds Five Green Certified Hotels to Its Hotel PURE Portfolio
LAS VEGAS, Sept. 9, 2008 — Oriens Travel & Hotel Management Corp., an emerging Travel and Hotel Management Company operating online travel booking site 128trip.com and hotel management subsidiary Hotel PURE, is pleased to report that it has added five Green certified hotels in Costa Rica to its Hotel PURE portfolio this week.

Following the addition of a new eco-friendly brand, Hotel PURE GREEN, which debuted on August 20, 2008, the company has added five new hotels, which are GREEN certified or participated in the government of Costa Rica’s Certification for Sustainable Tourism (CST), to its Hotel PURE offerings this week. Travelers traveling to Costa Rica who wish to stay in these special eco-friendly hotels can now book these beautiful hotels through the Hotel PURE website under the Green Hotels section. Room rates for these hotels will remain affordable, ranging from $48-$92 per night.

With the recent migration of a large number of vacation tourists from the Caribbean to Central America looking for natural wonders other than the beach and sun, the government of Costa Rica is forecasting a 20% increase of tourists in 2008 — from 1.9 million visitors last year to 2.4 million visitors this year. This is evidenced by the increase of flights by major airlines flying into San Jose and Liberia, Costa Rica, amid decreases of flights into the Caribbean countries and Mexico.

Ken Chua, President of Oriens comments, Adding these eco-friendly GREEN hotels to our Hotel PURE portfolio is merely our first step to promoting these hotels. We will introduce a new unique tour with accommodation experiences in these hotels shortly to further expose the green of Costa Rica.”

written by Oriens Management Team \\ tags: , ,

Aug 29

LAS VEGAS, Aug. 27, 2008 (GLOBE NEWSWIRE) — Oriens Travel & Hotel Management Corp. (Pink Sheets: OTHM), an emerging Travel and Hotel Management Company, operating online travel booking site 128trip.com (http://www.128trip.com) and hotel management subsidiary Hotel PURE (http://www.HotelPURE.com), is pleased to report that due to a recent marketing initiative started on August 1, 2008, the number of unique visitors visiting Hotel PURE’s web site daily has rose to just over 2900 and is continuing to increase daily.

Focusing on generating revenue from its Hotel PURE locations, Oriens has taken a series of marketing initiatives aiming at driving unique visitors to Hotel PURE’s web site both on the Internet as well as print media such as advertisements in airline in-flight magazines and travel agents travel guides, converting these visitors into bookings into Hotels in Costa Rica and Nicaragua, hence generating revenue for the company through booking commissions as well as long-term monthly royalty fees.

Understanding the number of bookings is directly related to the number of unique visitors visiting Hotel PURE’s web site, Oriens has committed to continuously exposing Hotel PURE internationally in the U.S. and Europe via different methods of creative marketing tactics to increase the number of unique visitors to Hotel PURE’s web site. Alexa ( www.Alexa.com) web ranking, an Internet traffic tracking tool company tracking the number of unique visitors to Hotel PURE’s web site, has advanced significantly recently due to the increase of recent visitors to Hotel PURE’s web site, from ranking 5.9 million in the world 8 months ago to 376,000 recently and advancing, and there are over 20 million web sites around the world, this is one of the methods Oriens’ judges the success of each marketing campaigns.

Hotel PURE’s Google ranking has also increased significantly thanks to Oriens’ Search Engine Optimization (SEO) team’s efforts for the past 12 months. Oriens’ SEO team started working on attracting hotels in Costa Rica and Panama to join its Hotel PURE brand 12 months ago, and within 3 months, was able to place the “Franchise Opportunity” web page on the number 1 spot both on Google ( www.Google.com) and Yahoo ( www.Yahoo.com) search results by typing the key words “Costa Rica hotel franchise” and “Panama hotel franchise”, in both the Google and Yahoo search bar, assuming there is a hotel in Costa Rica or Panama looking to join a hotel chain. Both Google and Yahoo are ranked number 1 and 2 on the Internet with respect to search engine popularity. 6 months ago, the SEO team shifted to work on driving potential customers to Hotel PURE’s web site to book their hotel accommodations in Costa Rica; today, should a customer wish to look for hotel accommodations in Costa Rica and try searching both in Google and Yahoo by typing the words “Costa Rica hotels” in the search bar, Hotel PURE is found on the second page ranked 15 among thousands of web sites promoting Costa Rica hotels.

Ken Chua, President of Oriens comments, “Creative marketing is our strong field. We are not a company armed with hundreds of millions of dollars looking to throw into the marketing arena and hope to recover the money sometimes way in the future, instead, for every dollar we spend, we look to get 3 dollars worth of results on that investment. Judging from the results our marketing team has delivered to us so far, we are certainly building on a solid business foundation into the future on our Hotel PURE brand“.

written by Oriens Management Team \\ tags: , , , , , ,