Nov 09

To organize the fragmented mid/lower end hotel accommodation sector in the developing countries such as  Costa Rica, Panama, Nicaragua, China, Caribbean countries and other countries in the similar phase, to reorganize these hotel properties under a unified name brand; Hotel PURE, thus increasing their International exposure, recognition, occupancy rates and revenue.

Why is Super 8 hotels (NYSE: WYN), Holiday Inns (NYSE: IHG), Marriott Hotels (NYSE: MAR) Sheratons Hotel (NYSE: HOT), Best Western and other branded hotel chains so successful in the North America continent, the reason is brand recognition. When a traveler walks into a Super 8 hotel, he expects to pay a budget nightly rate and a clean accommodation for his stay. Upon his departure, the head office of Super 8 will receive a “Portion” of his pay to the hotel as royalty. This “Portion” could be as much 15% of the nightly rate for some of the branded hotel chain. So a typical hotel chain property with 100 rooms and charges $90 per night could pay as much as $30,000, based on a 75% monthly occupancy rate, per month to its head office as royalty, multiply that by the number of properties, in the case of Wyndham World-Wide (NYSE:WYN), the head office of Super 8 Hotels, more than 6500 hotels, that is $195 Million USD per month, $2.34 Billion USD per year, that is the revenue for one branded hotel chain.

Operating Hotel PURE, a wholly owned subsidiary of Oriens Travel & Hotel Management Corp (US stock trading symbol: OTHM), the company is concentrating its efforts in the developing countries to develop a similar business model by uniting the fragmented, independently owned small and medium size hotels under a unique name brand: Hotel PURE, thus giving these hotel properties an international brand recognition, increase their occupancy rates and revenue. Oriens will receive from these hotels, booking commissions (20%, average $100 per booking based on a 7 nights booking at $75/night) for rooms booked through its Hotel PURE web site, as well as monthly royalty of no more than 6% of the hotels’ gross sales revenue.
Since inception on August 21, 2007, number of hotels joining the Hotel PURE network has increased to just over 30 properties in the Central America region and growing rapidly. Based on this business model, Oriens projects achieving yearly revenue of $4 Million USD by the end of third year in operation. Further growth will depend on the number of hotels joining the Hotel PURE network.

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Oct 08

Oriens Travel & Hotel Management Exceeds Projections With Recent Contract Worth Estimated $250,000

Las Vegas, Oct. 7, 2008 (OTHM.PK - News) (http://www.orienscorp.com), a company that seeks out mid/lower-end hotel properties in developing countries and reorganizes them under the Hotel PURE brand, is pleased to announce the signing of its first contract with one hotel, worth approximately $250,000 per year in revenue to the Company. Oriens will facilitate all of the hotel’s online booking needs and in return this order will allow the Company to achieve revenue ahead of projections.

This marks a major milestone for the Company since the initial projections of achieving revenue were forecasted to start in the third quarter of 2009. Statistics show that in Costa Rica in 2007, 1.9 million visitors occupied approximately 1 million rooms with an average nightly rate of US$150. The number of visitors is expected to increase to 2.4 million in 2008. With 15% of the total rooms being booked through the Internet and growing rapidly, the estimated worth of these 150,000 room bookings is just over US$22 million.

Recognizing these trends and utilizing the Company’s proprietary online booking and processing technology, Oriens has launched a marketing effort to approach these hotels in Costa Rica in an effort to handle all of their online booking needs. As a result, the first contract was agreed upon with Hacienda Guachipelin. Oriens expects to put together a sales force that will market its online booking technology to the thousands of hotels in Costa Rica as well as other developing nations. Oriens is currently projecting to service an additional 40 hotels, worth approximately US$8 million in sales, over the next 9 months.

Ken Chua, President of Oriens Travel and Hotel Management Corp. stated, “We are extremely excited by the completion of this first contract with Hacienda Guachipelin. This agreement has now placed Oriens into a positive stage of revenue growth. Now that the first one is out of the way, the flood gate is now officially opened.”

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Sep 09

Oriens Adds Five Green Certified Hotels to Its Hotel PURE Portfolio
LAS VEGAS, Sept. 9, 2008 — Oriens Travel & Hotel Management Corp., an emerging Travel and Hotel Management Company operating online travel booking site 128trip.com and hotel management subsidiary Hotel PURE, is pleased to report that it has added five Green certified hotels in Costa Rica to its Hotel PURE portfolio this week.

Following the addition of a new eco-friendly brand, Hotel PURE GREEN, which debuted on August 20, 2008, the company has added five new hotels, which are GREEN certified or participated in the government of Costa Rica’s Certification for Sustainable Tourism (CST), to its Hotel PURE offerings this week. Travelers traveling to Costa Rica who wish to stay in these special eco-friendly hotels can now book these beautiful hotels through the Hotel PURE website under the Green Hotels section. Room rates for these hotels will remain affordable, ranging from $48-$92 per night.

With the recent migration of a large number of vacation tourists from the Caribbean to Central America looking for natural wonders other than the beach and sun, the government of Costa Rica is forecasting a 20% increase of tourists in 2008 — from 1.9 million visitors last year to 2.4 million visitors this year. This is evidenced by the increase of flights by major airlines flying into San Jose and Liberia, Costa Rica, amid decreases of flights into the Caribbean countries and Mexico.

Ken Chua, President of Oriens comments, Adding these eco-friendly GREEN hotels to our Hotel PURE portfolio is merely our first step to promoting these hotels. We will introduce a new unique tour with accommodation experiences in these hotels shortly to further expose the green of Costa Rica.”

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