Jan 21

Las Vegas, NV – January 21, 2009 – Oriens Travel and Hotel Management Corp. (OTC:OTHM) , a company that seeks out mid/lower-end hotel properties in developing countries and re-organizes them under the Hotel PURE brand www.HotelPURE.com, is pleased to announce the service contract consummated with the Tourism Chamber of Guanacaste, Costa Rica, to service all incoming visitors into the Liberia International Airport, of their travel needs.

Over 200,000 visitors arrive into the Liberia International Airport yearly from the United States and Europe, to visit various vacation spots in the Northern and Western regions of Costa Rica which consist of some of the best gems of the country. Roughly 50% of these visitors arrive into the country with no prior accommodation arrangements. As a result, the official Guanacaste Tourism Chamber information booth located at the luggage pick-up area in the arrival hall of the airport is always flooded with visitors requesting for local Costa Rica hotels information upon their arrival. Traditionally in the past, the representatives will give out pamphlets of hotels to these visitors. The visitors will then make their ways to the hotels via local taxis.

With the consummating of this Service Contract, Oriens will install its FROL booking engine into the information booth at the airport allowing representatives at the booth to instantly execute real-time bookings into hotels requested by the visitors. Both the Tourism Chamber of Guanacaste and Oriens believe this initiation will greatly assist the visitors arriving into the airport with all their hotel accommodation and transfer needs. The Service Contract will yield a fee for service basis generating Oriens a transaction fee for every successful booking made through the FROL booking engine at the booth. Oriens projects sales revenue in excess of $3,000,000 yearly to be processed from the booth.

Ken Chua, President of Oriens stated “We are extremely excited for our FROL booking engine to be recognized and approved by the Tourism Chamber of Guanacaste of Costa Rica to be installed into their information booth in the International Airport. This is a great reward to our entire team proving yet again, we are indeed on the right track with our business model and look forward to more achievements in the near future.”

written by Oriens Management Team \\ tags: , , ,

Aug 29

LAS VEGAS, Aug. 27, 2008 (GLOBE NEWSWIRE) — Oriens Travel & Hotel Management Corp. (Pink Sheets: OTHM), an emerging Travel and Hotel Management Company, operating online travel booking site 128trip.com (http://www.128trip.com) and hotel management subsidiary Hotel PURE (http://www.HotelPURE.com), is pleased to report that due to a recent marketing initiative started on August 1, 2008, the number of unique visitors visiting Hotel PURE’s web site daily has rose to just over 2900 and is continuing to increase daily.

Focusing on generating revenue from its Hotel PURE locations, Oriens has taken a series of marketing initiatives aiming at driving unique visitors to Hotel PURE’s web site both on the Internet as well as print media such as advertisements in airline in-flight magazines and travel agents travel guides, converting these visitors into bookings into Hotels in Costa Rica and Nicaragua, hence generating revenue for the company through booking commissions as well as long-term monthly royalty fees.

Understanding the number of bookings is directly related to the number of unique visitors visiting Hotel PURE’s web site, Oriens has committed to continuously exposing Hotel PURE internationally in the U.S. and Europe via different methods of creative marketing tactics to increase the number of unique visitors to Hotel PURE’s web site. Alexa ( www.Alexa.com) web ranking, an Internet traffic tracking tool company tracking the number of unique visitors to Hotel PURE’s web site, has advanced significantly recently due to the increase of recent visitors to Hotel PURE’s web site, from ranking 5.9 million in the world 8 months ago to 376,000 recently and advancing, and there are over 20 million web sites around the world, this is one of the methods Oriens’ judges the success of each marketing campaigns.

Hotel PURE’s Google ranking has also increased significantly thanks to Oriens’ Search Engine Optimization (SEO) team’s efforts for the past 12 months. Oriens’ SEO team started working on attracting hotels in Costa Rica and Panama to join its Hotel PURE brand 12 months ago, and within 3 months, was able to place the “Franchise Opportunity” web page on the number 1 spot both on Google ( www.Google.com) and Yahoo ( www.Yahoo.com) search results by typing the key words “Costa Rica hotel franchise” and “Panama hotel franchise”, in both the Google and Yahoo search bar, assuming there is a hotel in Costa Rica or Panama looking to join a hotel chain. Both Google and Yahoo are ranked number 1 and 2 on the Internet with respect to search engine popularity. 6 months ago, the SEO team shifted to work on driving potential customers to Hotel PURE’s web site to book their hotel accommodations in Costa Rica; today, should a customer wish to look for hotel accommodations in Costa Rica and try searching both in Google and Yahoo by typing the words “Costa Rica hotels” in the search bar, Hotel PURE is found on the second page ranked 15 among thousands of web sites promoting Costa Rica hotels.

Ken Chua, President of Oriens comments, “Creative marketing is our strong field. We are not a company armed with hundreds of millions of dollars looking to throw into the marketing arena and hope to recover the money sometimes way in the future, instead, for every dollar we spend, we look to get 3 dollars worth of results on that investment. Judging from the results our marketing team has delivered to us so far, we are certainly building on a solid business foundation into the future on our Hotel PURE brand“.

written by Oriens Management Team \\ tags: , , , , , ,